AOW Insider - A membership for retailers, buyers, artisan brands, designers, journalists, and anyone else with an interest in artisan handmade goods.

BECOME An INSIDER MEMBER NOW!

ABOUT AOW’s MEMBERSHIP:

AOW’s Insider Membership is a retailer's go-to source for exquisite artisan brands and handmade finds. It’s also for those who appreciate travel, craft, culture, and design. Founder Annie O. Waterman travels far and wide to discover and curate artisan brands that speak of quality, expert craftsmanship, and true uniqueness.

Members get exclusive access to top artisan finds (with contact information), trends, travel/sourcing guides, industry interviews, lesser-known sourcing shows, and more. Members also get access to Annie’s international Rolodex, built over the last 16 years of sourcing on the ground. 

Through AOW’s curated content, you’ll receive only the best of the best, bringing exquisite artisan brands to your shop and saving you travel expense and time. 

IN THIS NEWSLETTER, I WILL PAIR DOWN THE BEST OF THE BEST, BRINGING NEW EXQUISITE ARTISAN BRANDS TO YOUR SHOPS AND SAVING YOU TRAVEL EXPENSES AND TIME.

MEMBERS RECEIVE:

Two exclusive newsletters per month: an industry-related newsletter in the form of a deep dive or interview and a monthly, sourcing-focused newsletter for retailers to access AOW’s exquisite, curated artisan finds. Newsletters focus on the best of handmade, including curated content on:

  • Unique sourcing destinations + travel guides

  • Hand-selected artisan brands

  • Maker spotlights

  • Seasonal buying ideas

  • Trend-focused vendor highlights

  • Trade show updates + news

  • Archived access to content from the date you sign up.

Portuguese textiles

BECOME an AOW INSIDER MEMBER

MONTHLY MEMBERSHIP OFFER

Monthly

$25 €/month

(Cancel any time)

ANNUAL MEMBERSHIP OFFER

Yearly

$250 €/year

(Cancel any time)

Stand out brands from Portugal

My journey working with artisans began about 16 years ago when I traveled South America, working for an organization researching artisan vendors. I still travel far and wide to find, curate, and source brands that speak of quality, high craftsmanship, and uniqueness and that promote craft traditions. I also bring my rolodex of 16 years of sourcing knowledge into curated content.

Working with retailers and brands through the years, I know it’s exhausting to always look for newness. Traveling to trade shows and sifting through hundreds of vendors is costly and sometimes unsuccessful. I realized my expertise could be utilized to bring curated, hand-selected artisan vendors to your inbox each month. In these exclusive Insider newsletters, I will pair down the best of the best, bringing new exquisite artisan brands to your shops.

Members get exclusive access to top artisan finds, trends, industry insights, and a curated selection of monthly picks I hand-select. I am always traveling from Mexico to Egypt, and this is a way for me to share what catches my eye—to help bring new, unique artisan products and industry insights to keep your brand or shop ahead of the competition. Become an Insider Member and join me on this sourcing journey! 

-Annie

“AOW Handmade's subscription-based newsletters provide a descriptive and deeply personal showcase of brands that invoke a connection before a 'formal introduction' is even made! It's incredibly inviting to read through and leaves you all the more inspired by the unique and beautiful photography coupled with the information! As a buyer of artisanal craft, this is so worth it!”

— Kelsie Kunkle, Driftless Style