Photo: Angelina Litvin / Unsplash

Photo: Angelina Litvin / Unsplash

 

If you feel unsure whether your product marketing is as strong as it could be, or isn’t reaching buyers, we want to help! Get started with a free introductory review call. We’ll learn together what steps you can take to make your work shine. Do you need a Marketing Review or a more comprehensive Mentorship? Our goal is to get you on track to access AOW Handmade’s network of amazing buyers.

 

1
MARKETING REVIEW

Perfect If You...

  • Are almost ready to reach out to buyers but could use a push!

  • Have a product catalogue, website and marketing materials you want reviewed

  • Are familiar with making and managing orders

  • Need expert feedback from someone who understands your target market

What You’ll Get:

  1. Three one-on-one sessions: Kickoff, Review and Follow Up

  2. An Insight Report from with feedback and suggestions for improvement

  3. Access to a trusted network of graphic designers, web developers, and photographers

  4. Materials: Marketing Checklist, Templates, Sample Marketing


Pricing: $499

2
MARKETING MENTORSHIP

Perfect If You…

  • Are doing it all and don’t know where to focus your efforts

  • Are having trouble competing in a saturated marketplace

  • Not confident in your marketing strategy or materials

  • Want to develop new product collection but don’t know if it’s the right move

  • Need a trusted business advisor for guidance, structure and insight

What You’ll Get:

  • All the services and materials in the Marketing Review Package, PLUS

  • Six 1-hour Sessions that focus on different aspects of artisan marketing, including:

    • Goals & Vision

    • Targeting

    • Competition Review

    • Product & Collection Development

    • Sales Platform

    • And more

  • Exercises and Guides


Pricing: *$2499 (2 installments of $1,250)

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Marketing Packages in Depth

Choose which is right for YOU

 

1. Marketing Review

2. Marketing Mentorship

Price

$499

$2499*

Kickoff 20 min.

X

X

Marketing Deep Review 90 min.

X

X

AOW Insight Report

X

X

Follow Up Session:

Are You Ready?

X

X

Access to AOW's network of product & graphic designers

X

X

Resources

 Marketing Checklist

 Templates

 Sample Marketing

X

X

Exercise
Know Your Competition

 

X

Session I 1 hr.

Clarifying Goals & Marketing Materials Review

 

X

Session II 1 hr.

Target Market & Positioning

 

X

Session III 1 hr.

Market Research & Competition

 

X

Session IV 1 hr.

Product Design & Direction

 

X

Session V 1 hr.

Sales Platforms & Marketing Your Collection

 

X

Session VI 1 hr.

Your Strategy Roadmap

 

X

Guides:

 Trend Report

 TOP Trade Shows & Calendar

 What Makes a Strong Product Collection

 

X